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Caltrain Wins Awards for Marketing and Communications Campaigns

Caltrain Wins Awards for Marketing and Communications Campaigns

 

Caltrain has received two First Place Adwheel Awards, given by the American Public Transportation Association (APTA). These awards recognize the marketing and communications efforts of public transit agencies across the country.

APTA awarded Caltrain first place in its 2020 AdWheel Awards competition for the Caltrain Safe campaign, featuring Kari Byron of MythBusters, and the Warriors/Chase Center Inaugural Opening campaign, featuring Golden State Warriors Dance Mom Robin Schreiber and members of the Warriors Dance Team. The awards acknowledge the creativity and collaboration that went into the campaigns on behalf of multiple departments involved, including Communications, Digital Communications, Marketing, Rail Maintenance and Operations.

The award will be presented at an upcoming APTA Marketing & Communications workshop in Orlando at the end of February where representatives from the agency’s Communications Division will be present to accept the award. The win also earns Caltrain eligibility to be considered for a Grand Award, where winners will be honored at the annual APTA meeting in Anaheim this October.

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About Caltrain: Owned and operated by the Peninsula Corridor Joint Powers Board, Caltrain provides commuter rail service from San Francisco to San Jose, with commute service to Gilroy. While the Joint Powers Board assumed operating responsibilities for the service in 1992, the railroad celebrated 150 years of continuous passenger service in 2014. Planning for the next 150 years of Peninsula rail service, Caltrain is on pace to electrify the corridor, reduce diesel emissions by 97 percent by 2040 and add more service to more stations.

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Caltrain News
Media Contact: Dan Lieberman, 650.508.6385